More Than Ever, Your Reputation Matters Online!

Is your online reputation costing you business? Our Reputation Marketing is the answer!

While we are not suggesting that every negative review your customers may have posted online is bogus, we do believe that sometimes those reviews are not warranted — not fair.

Lousy reviews that sit on your Google+ Local listing, and other industry-specific review sites long after you may have made changes, replaced staff, or implemented improvements, still affect your search engine results and influence the buying decisions of would-be customers. The same reviews affect your star ratings, and now can impact your Google+ Local profile.

Our Objective

Our goal is to Market your reputation and get your phone ringing everyday with pre-qualified, presold new clients. Our entire system is designed to help you generate new business—more business—not just passively manage your online reputation. It’s one thing to “manage” your reputation, but when we help you  build a 5-star online reputation, you’ll have a reputation worth marketing!

Are You Ready for This?

Just because we can, doesn’t always mean we accept every client who needs Online Reputation Marketing. Our criteria for client selection in this category is based upon an assessment and the serious discussion with you about your business, your intentions, and what you’ve done to improve beyond the negative online reviews.

Visit Us Here to Learn More About What We Offer: OnlineReputationTrust.com

 

  Customer Count   Avg Dollar
per Sale
  Purchases
per Month
  Monthly
Sales
Annual
Sales
Baseline X X = $0 $0
How to Get There? ? ? ?
% Increase       % %
0 X $0 X 0.0 = $0 $0
Sales Boost $0 $0

Lifetime Value of a Customer
A Dollar Amount of Average Sale
B No. of Sales per Year
C No. of Years a Customer
D Additional Customer Referrals per Year
E % of Referrals Who Become Customers
F Gross Sales per Year per Customer (A x B) $0
G Gross Sales Over Lifetime (F x C) $0
H New Customers Annually from Referrals 0.0
I Lifetime Sales from Referrals (H x C x G) $0
J Total Value of a Loyal Customer (I + G) $0

  Subscribers
(Size of List)
Promotions
Per Month
Response Rate
Percentage
Avg Dollar
per Sale
Monthly Revenue Annual Revenue
Baseline X X X = $0 $0
0 X 0 X 0% X $0 = $0 $0
Size of List
Revenue/Mo $0 $0 $0 $0 $0
% Discount
Cost of Discount $0 $0 $0 $0 $0
Cost of Service
Net Profit/Month $0 $0 $0 $0 $0

  Subscribers
(Size of List)
Promotions
Per Month
Response Rate
Percentage
Avg Dollar
per Sale
Monthly Revenue Annual Revenue
Baseline X X X = $0 $0
Percentage
Increase
% %
0 X 0 X 0% X $0 = $0 $0
Sales Boost $0 $0
Size of List
Revenue/Mo $0 $0 $0 $0 $0
% Discount
Cost of Discount $0 $0 $0 $0 $0
Cost of Service
Percentage
Increase
$0 $0 $0 $0 $0

Current Statistics:
# Avg Appointments/Day # Open Appts/Day
 
 
Appt Capacity/Mo % Open Appts # Open Appts/Mo Avg Dollar
Value/Appt
Monthly Lost Revenue Annual Lost Revenue
Lost Revenue 0 X 0% = 0 X = $0 $0
Percent Reduced Open Appts = 0 X $ = $0 $0
Less Cost of Service $0
Net Gain in Revenue $0.00 $0
ROI   ?%

  Customer Count   Avg Dollar
per Sale
  Conversion /
Response %
  Monthly Sales Annual Sales
Baseline X X = $0 $0
How to Get There? ? ? ?
% Increase       % %
0 X $0 X 0.000% = $0 $0
Revenue Boost $0 $0
Additional Monthly Product/Service Cost   $0
Net Revenue Increase   $0 $0
ROI     ?%
Value of a Customer     Cost of Losing Customers   Annual Monthly
Amount of Average Sale   No. of Negative Online Reviews  
No. of Sales per Year   No of Lost Customers Per Review  
No. of Years a Customer          
Additional Customers Referrals/Year   Lost Revenue (Yearly Cust Value)   $0 $0
% of referrals who become customers          
Gross Sales per Year per Customer $0   Lost Revenue (Lifetime Cust Value)   $0  
Total Lifetime Value of a Loyal Customer $0          

* 2009 Convergys Corp. Study: Single Negative Online Review can
Cost the Average Business an Average Loss of 30 Customers

2011 Cone Online Influence Report: 80% say NEGATIVE online information
changed mind about purchasing a product or service

Revenues   Annual Monthly
Current Sales Revenues   $0
How Many Additional Stars? (1, 1.5, etc)    
Increased Revenue % (5-9%) * $0 $0
       
Cost of Reputation Marketing    
Net Revenue Increase   $0 $0
       
Reputation Marketing ROI     0%

* 2011 Harvard Business School study shows
EACH additional Star on Yelp increases Revenue by 5-9%
  Current Marketing Efforts   Annual Monthly
A Total Sales/Revenue   $0
B Number of Sales/Transaction (A / C)   0 0
C $ Avg Transaction Per Customer   $0
D * Estimated Number of Avg Transactions Per Customer
Approx number of times Avg Customer returns
  0.0
E Number of Unique Customers (B / D)   0 0
F * Estimated % of Repeat Customers
Approx number of Avg Customers who are Repeats
  0%
G Number New Customers (E – (E x F))   0 0
H Total Customer Value (C x D)   $0 $0
I Current Total Marketing Budget
Ads, Promotion, Technology, Services, etc
  $0
J Current Cost to Acquire One New Customer (I / G) $0    
K Current Net After 1st Transaction from New Customer (CJ) $0    
L Current Annual/Monthly Net Per Customer Value (HJ)   $0 $0
         
  Additional New Marketing Effort      
M Anticipated Number of New Customers   0
N $ Avg Transaction Per Customer   $0
O Total New Customer Revenue (M x N)   $0 $0
P Cost of New Marketing Services   $0
Q Additional Cost of New Marketing Svc Per New Customer (P / M)   $0 $0
         
         
  Net $ Per New Customer From New Service (MQ)     $0
  New Cust ROI After New Mktg Service     0.0%