Google recently announced they will penalize the search results for URLs that fail to offer mobile friendly alternative content! Are you ready for mobile?

In fact, it’s mainstream for the majority of consumers. While only 14% of small businesses have mobile specific websites and text message marketing, more than 50% of consumers are now equipped with smart phones or mobile devices they use to access the Internet, conduct mobile searches, choose restaurants, discover entertainment opportunities, shop smart and make appointments. Mobile devices have now eclipsed desktop and laptop PCs as the preferred method of connecting to the Internet

Marketing Strategies in 2013 must reach the Smartphone Consumers.